GPUs are selling for their highest prices since April in Germany and Austria
Many graphics cards are selling for double recommended retail prices.
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According to some of the biggest retailers in Germany and Austria, graphics card prices are somewhat unsurprisingly, super expensive at the moment. Some cards, like the AMD Radeon RX 6000-series, are sitting at over twice their MSRP.
The report by3D Centerdoesn’t feature newer cards released after March 2021, but it does show the current upward trend in GPU pricing. The data shows that in the past month AMD and Nvidia GPU pricing has increased by 18 and 16 percentage points respectively. This puts both card lines' average sales at very close to double what was recommended for retail sale, and is a significant increase since prices have steadily climbed from their lowest back in July.
According to the analysis, in late July, for example you could pick up a humbleNvidia RTX 3060at a worst price of €799 and best price of €579. That price rose to €1280 by the end of August, and has maintained that while still raising the cheapest price to €699.
The report also notes the general volatility of the market. Slightly lower-end models likeAMD Radeon RX 6800andRX 6800 XTcan be found going for higher prices than the beefyRX 6900 XT. There’s also outrageous peak pricing for those who are willing to pay it, but this is all just a sign of the demand far outweighing supply.
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It’s worth noting that because the report is from data from Germany and Austria the pricing may be quite different from other countries. Different rules mean that vendors can sell directly to customers which isn’t the case all over.
There’s a lot to watch in the GPU space at the moment, even aside from thechip shortages, and what’s causing them. Companies making moves likeNvidia set to announce RAM boosts to many of its cardsin the coming months, the surprisingpotential specs on Intel’s Arc Alchemist, andAMD’s next gen flagship design being finalised.
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Hope’s been writing about games for about a decade, starting out way back when on the Australian Nintendo fan site Vooks.net. Since then, she’s talked far too much about games and tech for publications such as Techlife, Byteside, IGN, and GameSpot. Of course there’s also here at PC Gamer, where she gets to indulge her inner hardware nerd with news and reviews. You can usually find Hope fawning over some art, tech, or likely a wonderful combination of them both and where relevant she’ll share them with you here. When she’s not writing about the amazing creations of others, she’s working on what she hopes will one day be her own. You can find herfictional chill out ambient far future sci-fi radio show/album/listening experience podcastright here.
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